The Company started as an idea in 2017 when our CEO and founder, Orion Matthews, received a generic "Thank You" in the mail for a donation, and thought - there has to be a more meaningful way to recognize donors.

As a long time donor, volunteer, and board member at various non-profits, as well as an IT consultant in several large 501(c)3 organizations, he knew both how important thanking and engaging with donors is to retaining them year over year, and also how difficult it is for most non-profits to have meaningful engagement with their donors that isn't a generic, one-size-fits-all communication.

So was born - a better way to thank donors with personalized messages, and to understand their philanthropic motivations so that non-profits can can have meaningful communications.

Smart marketers and development professionals know that understanding donor behavior is the key to having meaningful follow-up and relevant calls to action, which keeps your donors engaged and your retention rates high. lets you gather immediate voice-of-the-donor insight by giving them an immediate, personalized, and shareable Thank You! in response to their donation, volunteering, or other goodwill, then asking the one question that matters, when it matters:

Founding Team

Galen Mittermann, Orion Matthews, Isaac Pino



Business Strategy


Exit Strategy




Year Joined